RE:Stocking up on Black Friday? These giants could face a supply crunch
"polarisflag published on 2021-11-12 11:12:21
Black Friday and Christmas sales are likely to come in an uneven fashion for companies focused on selling technology devices. Microsoft, on the other hand, will struggle only in certain circumstances. By contrast, the outlook for Samsung and LG is more optimistic.The upcoming sales season may be hit by a supply crunch due to semiconductor shortages, increased demand due to the COVID-19 pandemic and transportation problems in Asia, the report said.Apple's results were accompanied by a warning that the lack of supply could be reflected in future accounts. Specifically, Apple believes that these difficulties will lead to fewer product choices, which will hurt sales, and even more so in the next three months, which coincide with Black Friday and Christmas.Companies such as Samsung, LG and Microsoft, as well as Spanish distributors, will be gearing up for Black Friday and Christmas events, the report said. Their forecasts for the future are mixed.Microsoft said it was working "to overcome adversity in order to provide customers with a full range of choices". However, the company does not rule out the possibility that some products are out of stock."
